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Change your password - Heartbleed Bug

Heartbleed Hask: The Passwords You Need Change ASAP.

latest update:

NSA knew about Heartbleed for two years – Bloomberg

The critical “Heartbleed” bug reported earlier this week to have affected the security of most of the internet was discovered by researchers at the United States National Security Agency two years earlier, according to a new report.

On Friday afternoon, Bloomberg News journalist Michael Riley reported that the NSA knew about the monstrous flaw for at least two years ahead of this week’s announcement, but kept it hidden from technologists and instead exploited it to hack the computers and correspondence of certain intelligence targets.

Earlier in the week, the open-source OpenSSL internet security project issued an emergency advisory after discovery of the Heartbleed bug revealed a weakness that may have for years allowed hackers to access online information otherwise thought to be protected by the SSL/TLS encryption standard used by around two-thirds of the web…. more here

Boomberg TV:

What and When Did NSA Know About Heartbleed Bug?


IF you use any of those sites change your password ASAP.

Was it affected? Is there a patch? Do you need to change your password? What did they say?
Facebook Unclear Yes Yes Yes “We added protections for Facebook’s implementation of OpenSSL before this issue was publicly disclosed. We haven’t detected any signs of suspicious account activity, but we encourage people to … set up a unique password.”
Instagram Yes Yes Yes Yes “Our security teams worked quickly on a fix and we have no evidence of any accounts being harmed. But because this event impacted many services across the web, we recommend you update your password on Instagram and other sites, particularly if you use the same password on multiple sites.”
LinkedIn No No No “We didn’t use the offending implementation of OpenSSL in or As a result, HeartBleed does not present a risk to these web properties.”
Pinterest Yes Yes Yes Yes “We fixed the issue on, and didn’t find any evidence of mischief. To be extra careful, we e-mailed Pinners who may have been impacted, and encouraged them to change their passwords.”
Tumblr Yes Yes Yes Yes “We have no evidence of any breach and, like most networks, our team took immediate action to fix the issue.”
Twitter No Yes Unclear Twitter wrote that OpenSSL “is widely used across the internet and at Twitter. We were able to determine that [our] servers were not affected by this vulnerability. We are continuing to monitor the situation.” While reiterating that they were unaffected, Twitter told Mashable that they did apply a patch.

Other Companies

Was it affected? Is there a patch? Do you need to change your password? What did they say?
Apple No No No “iOS and OS X never incorporated the vulnerable software and key web-based services were not affected.”
Amazon No No No “ is not affected.”
Google Yes Yes Yes Yes* “We have assessed the SSL vulnerability and applied patches to key Google services.” Search, Gmail, YouTube, Wallet, Play, Apps and App Engine were affected; Google Chrome and Chrome OS were not.

*Google said users do not need to change their passwords, but because of the previous vulnerability, better safe than sorry.

Microsoft No No No Microsoft services were not running OpenSSL, according to LastPass.
Yahoo Yes Yes Yes Yes “As soon as we became aware of the issue, we began working to fix it… and we are working to implement the fix across the rest of our sites right now.” Yahoo Homepage, Yahoo Search, Yahoo Mail, Yahoo Finance, Yahoo Sports, Yahoo Food, Yahoo Tech, Flickr and Tumblr were patched. More patches to come, Yahoo says.


Was it affected? Is there a patch? Do you need to change your password? What did they say?
AOL No No No AOL told Mashable it was not running the vulnerable version of the software.
Gmail Yes Yes Yes Yes* “We have assessed the SSL vulnerability and applied patches to key Google services.”

*Google said users do not need to change their passwords, but because of the previous vulnerability, better safe than sorry.

Hotmail / Outlook No No No Microsoft services were not running OpenSSL, according to LastPass.
Yahoo Mail Yes Yes Yes Yes “As soon as we became aware of the issue, we began working to fix it… and we are working to implement the fix across the rest of our sites right now.”

Stores and Commerce

Was it affected? Is there a patch? Do you need to change your password? What did they say?
Amazon No No No “ is not affected.”
Amazon Web Services (for website operators) Yes Yes Yes Yes Most services were unaffected or Amazon was already able to apply mitigations (see advisory note here). Elastic Load Balancing, Amazon EC2, Amazon Linux AMI, Red Hat Enterprise Linux, Ubuntu, AWS OpsWorks, AWS Elastic Beanstalk and Amazon CloudFront were patched.
eBay No No No “ was never vulnerable to this bug because we were never running a vulnerable version of OpenSSL.”
Etsy Yes* Yes Yes Yes Etsy said that only a small part of its infrastructure was vulnerable, and they have patched it.
GoDaddy Yes Yes Yes Yes “We’ve been updating GoDaddy services that use the affected OpenSSL version.” Full Statement
Groupon No No No “ does not utilize a version of the OpenSSL library that is susceptible to the Heartbleed bug.”
Nordstrom No No No “Nordstrom websites do not use OpenSSL encryption.”
PayPal No No No “Your PayPal account details were not exposed in the past and remain secure.” Full Statement
Target No No No “[We] launched a comprehensive review of all external facing aspects of… and do not currently believe that any external-facing aspects of our sites are impacted by the OpenSSL vulnerability.”
Walmart No No No “We do not use that technology so we have not been impacted by this particular breach.”

Videos, Photos, Games & Entertainment

Was it affected? Is there a patch? Do you need to change your password? What did they say?
Flickr Yes Yes Yes Yes “As soon as we became aware of the issue, we began working to fix it… and we are working to implement the fix across the rest of our sites right now.”
Hulu No No No No comment provided.
Minecraft Yes Yes Yes Yes “We were forced to temporary suspend all of our services. … The exploit has been fixed. We can not guarantee that your information wasn’t compromised.” More Information
Netflix Yes Yes Yes Yes “Like many companies, we took immediate action to assess the vulnerability and address it. We are not aware of any customer impact. It’s a good practice to change passwords from time to time, now would be a good time to think about doing so. “
SoundCloud Yes Yes Yes Yes SoundCloud emphasized that there were no indications of any foul play and that the company’s actions were simply precautionary.
YouTube Yes Yes Yes Yes* “We have assessed the SSL vulnerability and applied patches to key Google services.”

*Google said users do not need to change their passwords, but because of the previous vulnerability, better safe than sorry.


All the banks we contacted (see below) said they were unaffected by Heartbleed, but U.S. regulators have warned banks to patch their systems.

Was it affected? Is there a patch? Do you need to change your password? What did they say?
American Express No No No “There was no compromise of any customer data. While we are not requiring customers to take any specific action at this time, it is a good security practice to regularly update Internet passwords.”
Bank of America No No No “A majority of our platforms do NOT use OpenSSL, and the ones that do, we have confirmed no vulnerabilities.”
Barclays No No No No comment provided.
Capital One No No No “Capital One uses a version of encryption that is not vulnerable to Heartbleed.”
Chase No No No “These sites don’t use the encryption software that is vulnerable to the Heartbleed bug.”
Citigroup No No No Citigroup does not use Open SSL in “customer-facing retail banking and credit card sites and mobile apps”
E*Trade No No No E*Trade is still investigating.
Fidelity No No No “We have multiple layers of security in place to protect our customer sites and services.”
PNC No No No “We have tested our online and mobile banking systems and confirmed that they are not vulnerable to the Heartbleed bug.”
Schwab No No No “Efforts to date have not detected this vulnerability on or any of our online channels.”
Scottrade No No No “Scottrade does not use the affected version of OpenSSL on any of our client-facing platforms.”
TD Ameritrade No No No TD Ameritrade “doesn’t use the versions of openSSL that were vulnerable.”
TD Bank No No No “We’re currently taking precautions and steps to protect customer data from this threat and have no reason to believe any customer data has been compromised in the past.”
T. Rowe Price No No No “The T. Rowe Price websites are not vulnerable to the “Heartbleed” SSL bug nor were they vulnerable in the past.”
U.S. Bank No No No “We do not use OpenSSL for customer-facing, Internet banking channels, so U.S. Bank customer data is NOT at risk.”
Vanguard No No No “We are not using, and have not used, the vulnerable version of OpenSSL.”
Wells Fargo No No No No reason provided.

Government and Taxes

Was it affected? Is there a patch? Do you need to change your password? What did they say? No No No “We’re not vulnerable to the Heartbleed bug, as we do not use OpenSSL.”
FileYour No No No “We continuously patch our servers to keep them updated. However, the version we use was not affected by the issue, so no action was taken.”
H&R Block No No No “We are reviewing our systems and currently have found no risk to client data from this issue.”
Healthcare .gov No No No “ consumer accounts are not affected by this vulnerability.”
Intuit (TurboTax) No No No Turbotax wrote that “engineers have verified TurboTax is not affected by Heartbleed.” The company has issued new certificates anyway, and said it’s not “proactively advising” users to change their passwords.
IRS No No No “The IRS continues to accept tax returns as normal … and systems continue operating and are not affected by this bug. We are not aware of any security vulnerabilities related to this situation.”
TaxACT No No No “Customers can update their passwords at any time, although we are not proactively advising them to do so at this time.”
USAA Yes Yes Yes Yes USAA said that it has “already taken measures to help prevent a data breach and implemented a patch earlier this week.”


Was it affected? Is there a patch? Do you need to change your password? What did they say?
Box Yes Yes Yes Yes “We’re currently working with our customers to proactively reset passwords and are also reissuing new SSL certificates for added protection.”
Dropbox Yes Yes Yes Yes On Twitter: “We’ve patched all of our user-facing services & will continue to work to make sure your stuff is always safe.”
Evernote No No No “Evernote’s service, Evernote apps, and Evernote websites … all use non-OpenSSL implementations of SSL/TLS to encrypt network communications.” Full Statement
GitHub Yes Yes Yes Yes GitHub said it has patched all its systems, deployed new SSL certificates and revoked old ones. GitHub is asking all users to change password, enable two-factor authentication and “revoke and recreate personal access and application tokens.”
IFTTT Yes Yes Yes Yes IFTTT emailed all its users and logged them out, prompting them to change their password on the site.
OKCupid Yes Yes Yes Yes “We, like most of the Internet, were stunned that such a serious bug has existed for so long and was so widespread.”
Spark Networks (JDate, Christian Mingle) No No No Sites do not use OpenSSL.
SpiderOak Yes Yes No Spideroak said it patched its servers, but the desktop client doesn’t use a vulnerable version of OpenSSL, so “customers do not need to take any special action.”
Wikipedia (if you have an account) Yes Yes Yes Yes “We recommend changing your password as a standard precautionary measure, but we do not currently intend to enforce a password change for all users.” Full Statement
WordPress Unclear Unclear Unclear WordPress tweeted that it has taken “immediate steps” and “addressed the Heartbleed OpenSSL exploit,” but it’s unclear if the issue is completely solder. When someone asked Matt Mullenweg, WordPress’ founding developer, when the site’s SSL certificates will be replaced and when users will be able to reset passwords, he simply answered: “soon.”
Wunderlist Yes Yes Yes Yes “You’ll have to simply log back into Wunderlist. We also strongly recommend that you reset your password for Wunderlist.” Full Statement

Password Managers

Was it affected? Is there a patch? Do you need to change your password? What did they say?
1Password No No No 1Password said in a blog post that its technology “is not built upon SSL/TLS in general, and not upon OpenSSL in particular.” So users don’t need to change their master password.
Dashlane Yes Yes No Dashlane said in a blog post users’ accounts were not impacted and the master password is safe as it is never transmitted. The site does use OpenSSL when syncing data with its servers but Dashlane said it has patched the bug, issued new SSL certificates and revoked previous ones.
LastPass Yes Yes No “Though LastPass employs OpenSSL, we have multiple layers of encryption to protect our users and never have access to those encryption keys.” Users don’t need to change their master passwords because they’re never sent to the server. But passwords for other sites stored in LastPass might need to be changed.

What should a site owner do if they think they might be affected by Panda?

How will webmaster come to know whether website is hit by Panda?

And, if  site is already hit, how to recover from Panda?

Answer: You need to read UNDERSTAND and implement Google Webmaster Guideline not when site hit but before and after that happens.

Implementation is a key.

Improve site contents on regular basis if possible.

Understanding Google Webmaster Guideline correctly – Success Factors for Implementation.

Answer from Matt Cutts ‎ Google Software Engineer:

Published on Sep 11, 2013

Reprinted with sole purpose to remind webmasters and website owners to read Google Webmaster Guideline.

Do not pay for SEO all info you every need Google provide.

But if you do not have time to read and follow simple and common scene instructions do not blame Google if your site is our of first page on Google Organic Search results
Some website owner looking for one single reason site was “hit” by algorithm update… ;-(

how to recover from google panda updateWhat counts as a high-quality site?

Our site quality algorithms are aimed at helping people find “high-quality” sites by reducing the rankings of low-quality content. The recent “Panda” change tackles the difficult task of algorithmically assessing website quality. Taking a step back, we wanted to explain some of the ideas and research that drive the development of our algorithms.

Below are some questions that one could use to access the “quality” of a page or an article. These are the kinds of questions we ask ourselves as we write algorithms that attempt to assess site quality. Think of it as our take at encoding what we think our users want.

Of course, we aren’t disclosing the actual ranking signals used in our algorithms because we don’t want folks to game our search results; but if you want to step into Google’s mindset, the questions below provide some guidance on how we’ve been looking at the issue:

  • Would you trust the information presented in this article?
  • Is this article written by an expert or enthusiast who knows the topic well, or is it more shallow in nature?
  • Does the site have duplicate, overlapping, or redundant articles on the same or similar topics with slightly different keyword variations?
  • Would you be comfortable giving your credit card information to this site?
  • Does this article have spelling, stylistic, or factual errors?
  • Are the topics driven by genuine interests of readers of the site, or does the site generate content by attempting to guess what might rank well in search engines?
  • Does the article provide original content or information, original reporting, original research, or original analysis?
  • Does the page provide substantial value when compared to other pages in search results?
  • How much quality control is done on content?
  • Does the article describe both sides of a story?
  • Is the site a recognized authority on its topic?
  • Is the content mass-produced by or outsourced to a large number of creators, or spread across a large network of sites, so that individual pages or sites don’t get as much attention or care?
  • Was the article edited well, or does it appear sloppy or hastily produced?
  • For a health related query, would you trust information from this site?
  • Would you recognize this site as an authoritative source when mentioned by name?
  • Does this article provide a complete or comprehensive description of the topic?
  • Does this article contain insightful analysis or interesting information that is beyond obvious?
  • Is this the sort of page you’d want to bookmark, share with a friend, or recommend?
  • Does this article have an excessive amount of ads that distract from or interfere with the main content?
  • Would you expect to see this article in a printed magazine, encyclopedia or book?
  • Are the articles short, unsubstantial, or otherwise lacking in helpful specifics?
  • Are the pages produced with great care and attention to detail vs. less attention to detail?
  • Would users complain when they see pages from this site?

Writing an algorithm to assess page or site quality is a much harder task, but we hope the questions above give some insight into how we try to write algorithms that distinguish higher-quality sites from lower-quality sites.

What you can do

We’ve been hearing from many of you that you want more guidance on what you can do to improve your rankings on Google, particularly if you think you’ve been impacted by the Panda update. We encourage you to keep questions like the ones above in mind as you focus on developing high-quality content rather than trying to optimize for any particular Google algorithm.

One other specific piece of guidance we’ve offered is that low-quality content on some parts of a website can impact the whole site’s rankings, and thus removing low quality pages, merging or improving the content of individual shallow pages into more useful pages, or moving low quality pages to a different domain could eventually help the rankings of your higher-quality content.

We’re continuing to work on additional algorithmic iterations to help webmasters operating high-quality sites get more traffic from search. As you continue to improve your sites, rather than focusing on one particular algorithmic tweak, we encourage you to ask yourself the same sorts of questions we ask when looking at the big picture. This way your site will be more likely to rank well for the long-term. In the meantime, if you have feedback, please tell us through our Webmaster Forum. We continue to monitor threads on the forum and pass site info on to the search quality team as we work on future iterations of our ranking algorithms.

Some ideas on how to evaluate the quality of a site:

Have a question? Ask it in our Webmaster Help Forum:…

Want your question to be answered on a video like this? Follow us on Twitter and look for an announcement when we take new questions:

More videos:…
Webmaster Central Blog: http://googlewebmastercentral.blogspo…
Webmaster Central:

❶Copy ❷Paste ❸Be Happy ★ Special Characters for Social Media are ♨HOT!☺

keyboard special characters💰 Special Characters Map for use on Twitter, FaceBook, Blogs and Social Media Sites

★ Free character maps online where you can copy and paste a special character from a Web page into

Here are some to get you started:

♈ ♉ ♊ ♋ ♌ ♍ ♎ ♏ ♐ ♑ ♒ ✐ ❂ ♓ ☨ ☧ ☦ ✁ ✃ ✄ ✎ ☬ ☫ ❉ ❆ ♅ ♇ ♆ ♙ ♟ ♔ ♕ ♖ ♗ ♘ © ® ™ … ∞ ≤ ≥ « » ç ∫ µ ◊ ı ¥ € £ ƒ $ º ª ‽ ♤ ✈ ♪ ☤ ♀ ☾ ☝ ♖ ✽ ☯ ♥ ☺ ♬ ☹ ☑ ✩ ☠ ✔ ✉ ♂ ✖ ✏ ♝ ❀ ♨ ❦ ☁ ✌ ♛ ❁ ☪ ☂ ★ ✇ ♺ ☭ ☃ ☛ ♞ ✿ ☮ ♘ ✾ ☄ ☟ ✝ ☼ ☚ ♟ ✺ ☥ ✂ ✍ ♕ ✵ ☉ ☇ ☈ ☡ ✠ ☊ ☋ ☌ ☍ ♁ ✇ ☢ ☣ ✣ ✡ ☞ ☜ ✜ ✛ ❥ ♗ ♚ ♛ ♜ ♝ ♞ Ω ≈ * § ∆ ¬ † & æ π ¡ ¿ ø å ∂ • ¶ œ Æ ß ÷ ‰ √ ª % ♠ ☎ ☻ ♫ ☒ ˚ ¯ º ‽ ≠ ˆ ˜ ˘ ∑ ƒ

❄ Add Special Characters in Twitter With the Windows Character Map

1. Click Start, open your list of All Programs, and open the Accessories folder. Navigate to System Tools and open the Character Map program.

2. Select a font from the list.

3. Check the Advanced view box.

4. In the Character set list, select Unicode.

5. In the Group by list, select All to browse all available characters by font, or select Unicode Subrange to browse characters by category.

6. Collect characters by highlighting them and clicking Select. When you are finished collecting, click Copy to copy the characters to the clipboard. You can now paste them into your message.
Use Facebook Emoticons

Here is the complete list of Facebook Chat emoticons and what character combinations create them. Note that these currently only work in Facebook Chat and will not display correctly in Facebook status updates or comments.

Smile 🙂 🙂 :] =)

Frown 😦 😦 :[ =(

Tongue 😛 😛 :-p :p =P

Grin 😀 😀 =D

Gasp :-O :O 😮 😮

Wink 😉 😉

Glasses 😎 8) B-) B)

Sunglasses 8-| 8| B-| B|

Grumpy 😡 >:-(

Unsure :/ :-/ :\ :-\

Cry 😥

Devil 3:) 3:-)

Angel O:) O:-)

Kiss :-* :*

Heart :O >:-O >:o >:-o

Pacman :v

Curly Lips :3

Robot :|]

Chris Putnam :putnam:

Shark (^^^)

Penguin <(“)

42 :42:

Using Emoticons in Gmail, Gchat, and Other Google Services

To unlock all available emoticons in Gmail:

1. Click the Gear icon in the top right corner, then click Labs.

2. Type emoji in the Search for labs box.

3. Enable Extra Emoji and click Save Changes. Enable the Extra Emoji option in Google Labs.

4. When composing a message, click the Insert Emoticon symbol to browse. Click any symbol to insert it into your message.

You must be in rich formatting mode to insert emoticons. In GChat, some emoticons are easy to select, but others are hidden:

1. Click the Gear icon in the top right corner, then click Mail Settings.

2. In the Chat tab, select Emoticons on at the bottom. Click Save Changes. Switch on emoticons in the Chat tab.

3. Open a new chat window and click the emoticon in the corner to browse GChat emoticons. Nice job!

One final tidbit: The emoticons listed in the GChat window aren’t all that are available.

Here is a top-secret list of hidden GChat emoticons:

Devil }:-)

Moustache :{

Robot [:|]

Poo ~@~

Rock Out \m/

Monkey :(|)

Bell +/’\

Crab V.v.V Wince >.<

Broken heart

Pig :(:)

Kiss 😡

keyboard and number pad special charactersUse your number keypad (ALT + Number Pad.) for these special characters

Special characters work on Google+, Facebook, Twitter, LinkedIn, Pinterest, and Tumblr.

☺           ALt+1

☻          ALt+2

♥            ALt+3

♦             ALt+4

♣            ALt+5

♠             ALt+6

•             ALt+7

◘            ALt+8

○             ALt+9

◙            ALt+10

♂          Alt + 11

♀          Alt + 12

♪             ALt+13

♫            ALt+14

☼           ALt+15

░            ALt+176

▒            ALt+177

▓            ALt+178

│             ALt+179

┤            ALt+180

╡            ALt+181

╢            ALt+182

╖            ALt+183

╕            ALt+184

╣            ALt+185

║            ALt+186

╗            ALt+187

╝            ALt+188

╜            ALt+189

╛            ALt+190

┐             ALt+191

└             ALt+192

┴            ALt+193

┬            ALt+194

├            ALt+195

─             ALt+196

┼            ALt+197

╞            ALt+198

╟            ALt+199

╚            ALt+200

╔            ALt+201

╩            ALt+202

╦            ALt+203

╠            ALt+204

═            ALt+205

╬            ALt+206

╧            ALt+207

╨            ALt+208

╤            ALt+209

╥            ALt+210

╙            ALt+211

╘            ALt+212

╒            ALt+213

╓            ALt+214

╫            ALt+215

╪            ALt+216

┘             ALt+217

┌             ALt+218

Special Characters in HTML

left single quote &lsquo;
right single quote &rsquo;
single low-9 quote &sbquo;
left double quote &ldquo;
right double quote &rdquo;
double low-9 quote &bdquo;
dagger &dagger;
double dagger &Dagger;
per mill sign &permil;
single left-pointing angle quote &lsaquo;
single right-pointing angle quote &rsaquo;
black spade suit &spades;
black club suit &clubs;
black heart suit &hearts;
black diamond suit &diams;
overline, = spacing overscore &oline;
leftward arrow &larr;
upward arrow &uarr;
rightward arrow &rarr;
downward arrow &darr;
trademark sign &trade;
unused &#00;-
horizontal tab
line feed
unused &#11;
exclamation mark ! !
double quotation mark &quot;
number sign # #
dollar sign $ $
percent sign % %
ampersand & &amp; &
left parenthesis ( (
right parenthesis ) )
asterisk * *
plus sign + +
comma , ,
period . .
slash / &frasl; /
digits 0-9 0-
colon : :
semicolon ; ;
less-than sign < &lt; <
equals sign = =
greater-than sign > &gt; >
question mark ? ?
at sign @ @
uppercase letters A-Z A-
left square bracket [ [
backslash \ \
right square bracket ] ]
caret ^ ^
horizontal bar (underscore) _ _
grave accent ` `
lowercase letters a-z a-
left curly brace { {
vertical bar | |
right curly brace } }
tilde ~ ~
ellipses &hellip;
en dash &ndash;
em dash &mdash;
unused ˜-
nonbreaking space &nbsp;  
inverted exclamation ¡ &iexcl; ¡
cent sign ¢ &cent; ¢
pound sterling £ &pound; £
general currency sign ¤ &curren; ¤
yen sign ¥ &yen; ¥
broken vertical bar ¦ &brvbar; or &brkbar; ¦
section sign § &sect; §
umlaut ¨ &uml; or &die; ¨
copyright © &copy; ©
feminine ordinal ª &ordf; ª
left angle quote « &laquo; «
not sign ¬ &not; ¬
soft hyphen ­ &shy; ­
registered trademark ® &reg; ®
macron accent ¯ &macr; or &hibar; ¯
degree sign ° &deg; °
plus or minus ± &plusmn; ±
superscript two ² &sup2; ²
superscript three ³ &sup3; ³
acute accent ´ &acute; ´
micro sign µ &micro; µ
paragraph sign &para;
middle dot · &middot; ·
cedilla ¸ &cedil; ¸
superscript one ¹ &sup1; ¹
masculine ordinal º &ordm; º
right angle quote » &raquo; »
one-fourth ¼ &frac14; ¼
one-half ½ &frac12; ½
three-fourths ¾ &frac34; ¾
inverted question mark ¿ &iquest; ¿
uppercase A, grave accent À &Agrave; À
uppercase A, acute accent Á &Aacute; Á
uppercase A, circumflex accent  &Acirc; Â
uppercase A, tilde à &Atilde; Ã
uppercase A, umlaut Ä &Auml; Ä
uppercase A, ring Å &Aring; Å
uppercase AE Æ &AElig; Æ
uppercase C, cedilla Ç &Ccedil; Ç
uppercase E, grave accent È &Egrave; È
uppercase E, acute accent É &Eacute; É
uppercase E, circumflex accent Ê &Ecirc; Ê
uppercase E, umlaut Ë &Euml; Ë
uppercase I, grave accent Ì &Igrave; Ì
uppercase I, acute accent Í &Iacute; Í
uppercase I, circumflex accent Î &Icirc; Î
uppercase I, umlaut Ï &Iuml; Ï
uppercase Eth, Icelandic Ð &ETH; Ð
uppercase N, tilde Ñ &Ntilde; Ñ
uppercase O, grave accent Ò &Ograve; Ò
uppercase O, acute accent Ó &Oacute; Ó
uppercase O, circumflex accent Ô &Ocirc; Ô
uppercase O, tilde Õ &Otilde; Õ
uppercase O, umlaut Ö &Ouml; Ö
multiplication sign × &times; ×
uppercase O, slash Ø &Oslash; Ø
uppercase U, grave accent Ù &Ugrave; Ù
uppercase U, acute accent Ú &Uacute; Ú
uppercase U, circumflex accent Û &Ucirc; Û
uppercase U, umlaut Ü &Uuml; Ü
uppercase Y, acute accent Ý &Yacute; Ý
uppercase THORN, Icelandic Þ &THORN; Þ
lowercase sharps, German ß &szlig; ß
lowercase a, grave accent à &agrave; à
lowercase a, acute accent á &aacute; á
lowercase a, circumflex accent â &acirc; â
lowercase a, tilde ã &atilde; ã
lowercase a, umlaut ä &auml; ä
lowercase a, ring å &aring; å
lowercase ae æ &aelig; æ
lowercase c, cedilla ç &ccedil; ç
lowercase e, grave accent è &egrave; è
lowercase e, acute accent é &eacute; é
lowercase e, circumflex accent ê &ecirc; ê
lowercase e, umlaut ë &euml; ë
lowercase i, grave accent ì &igrave; ì
lowercase i, acute accent í &iacute; í
lowercase i, circumflex accent î &icirc; î
lowercase i, umlaut ï &iuml; ï
lowercase eth, Icelandic ð &eth; ð
lowercase n, tilde ñ &ntilde; ñ
lowercase o, grave accent ò &ograve; ò
lowercase o, acute accent ó &oacute; ó
lowercase o, circumflex accent ô &ocirc; ô
lowercase o, tilde õ &otilde; õ
lowercase o, umlaut ö &ouml; ö
division sign ÷ &divide; ÷
lowercase o, slash ø &oslash; ø
lowercase u, grave accent ù &ugrave; ù
lowercase u, acute accent ú &uacute; ú
lowercase u, circumflex accent û &ucirc; û
lowercase u, umlaut ü &uuml; ü
lowercase y, acute accent ý &yacute; ý
lowercase thorn, Icelandic þ &thorn; þ
lowercase y, umlaut ÿ &yuml; ÿ
Alpha &Alpha; Α
alpha &alpha; α
Beta &Beta; Β
beta &beta; β
Gamma &Gamma; Γ
gamma &gamma; γ
Delta &Delta; Δ
delta &delta; δ
Epsilon &Epsilon; Ε
epsilon &epsilon; ε
Zeta &Zeta; Ζ
zeta &zeta; ζ
Eta &Eta; Η
eta &eta; η
Theta &Theta; Θ
theta &theta; θ
Iota &Iota; Ι
iota &iota; ι
Kappa &Kappa; Κ
kappa &kappa; κ
Lambda &Lambda; Λ
lambda &lambda; λ
Mu &Mu; Μ
mu &mu; μ
Nu &Nu; Ν
nu &nu; ν
Xi &Xi; Ξ
xi &xi; ξ
Omicron &Omicron; Ο
omicron &omicron; ο
Pi &Pi; Π
pi &pi; π
Rho &Rho; Ρ
rho &rho; ρ
Sigma &Sigma; Σ
sigma &sigma; σ
Tau &Tau; Τ
tau &tau; τ
Upsilon &Upsilon; Υ
upsilon &upsilon; υ
Phi &Phi; Φ
phi &phi; φ
Chi &Chi; Χ
chi &chi; χ
Psi &Psi; Ψ
psi &psi; ψ
Omega &Omega; Ω
omega &omega; ω
password dot

All About SEO on

All About SEO on

SEO DOs and DON’Ts

  • Regularly publish original content.
  • Use a few precise categories and tags.
  • Write for human ears.
  • Build your traffic in smart, organic ways.
  • Choose simple, meaningful post slugs.
  • Create a descriptive tagline.
  • Include keywords selectively.
  • Start duplicate sites.
  • “Stuff” your site with irrelevant, broad categories, tags, or buzzwords.
  • Write with search engines in mind.
  • Purchase or exchange meaningless “backlinks.”
  • Buy into SEO fads.
  • Worry too much about SEO at the expense of writing good content!

We get a lot of questions about SEO here on, and no wonder — you work hard on your site and want to get the word out! SEO stands for Search Engine Optimization. SEO recommendations are intended to help your site rank higher and more accurately in search engines, like Google. Say you write a blog about sailboats. When someone Googles “sailboats,” how many pages of results do they have to scroll through before they see a link to your blog? The goal behind having good SEO is to increase your website’s SERP (Search Engine Results Page) ranking.

many sailboats

On the busy internet, it can be tough to make your “sailboat” stand out from all the others.

Ideally, you want your link to be on the first page of results. The best ways to accomplish this are:

  • consistently publish useful, original posts about sailboats; and
  • promote your blog in intelligent ways to people who are looking for information about your topic.

The more traffic your blog receives for sailboat-related searches, the higher it will climb in Google’s results. No mystery to that, right? But if you look around the internet, you’ll find dubious advice about how to increase your blog’s SERP ranking. Some of the suggestions you’ll find are just extra busywork, but some can actually end up hurting you with Google.

Common myths about SEO

Myth: I need a plugin for SEO.

Fact: has great SEO right out of the box — you don’t have to do anything extra. In fact, WordPress takes care of 80-90 percent of the mechanics of SEO for you, according to Matt Cutts, head of Google’s webspam team. All of our themes are optimized for search engines, which means they are designed to make it easy for the Googlebot (and other search engines) to crawl through them and discover all the content.

Myth: I need to regularly submit Sitemaps to Google so it knows I’m blogging regularly.

Fact: Every blog has an XML Sitemap. To view your Sitemap, type in your browser’s address bar. What you see there is code, so it’s not meant to be easily readable by us. For the Googlebot, however, it’s a “what’s hot” guide to the latest and greatest on your site. also automatically sends notifications to Google every time you publish or update a post or page. This is similar to how your subscribers get email updates. Every time you post, you’re telling Google, “Hey! Check this out.”

XML Sitemap

Here’s how this blog’s XML Sitemap looks in Chrome.

Myth: The more tags and categories I use for a post, the better it is for Google.

Fact: Using a bunch of tags and categories that have little to do with your posts won’t increase your site’s visibility. Actually, Google doesn’t rely on tags or categories — it can tell what your post is about from its content (or it should be able to), as Matt Cutts explains here. Plus, any post on with too many categories and tags will be excluded from the Reader Topics pages. It’s best to use only a few, carefully selected categories and tags for each post — those that are most relevant to what the post is about. Likewise, avoid overly broad tags: “catamaran” is a better tag than “boat.”

Myth: Creating several identical sites about sailboats and making frequent use of sailboat-related terminology in my posts will help me get a lot of sailboat-related traffic.

Fact: Google frowns on duplicate content, and if you have multiple identical sites, your search ranking will suffer for it. Also, while it’s a good idea to use accurate keywords in your posts and post titles, going overboard with so-called “keyword stuffing” will hurt your SERP rank. Strive for clear, natural-sounding writing that reads like it was intended for human ears, not search engine crawlers.

Myth: One effective way to improve my blog’s SERP rank is to purchase or exchange links (sometimes known as “backlinks”) with as many bloggers as possible, so that there’s a lot of traffic going to my blog.

Fact: If you blog about sailboats, the more sailboat-focused sites and articles that organically link to your blog as a fantastic source of sailboat info, the better. On the other hand, Google won’t be impressed if it sees a ton of links to your sailboat blog from blogs about, say, marketing, basketry, lipstick, electronics, or SEO tactics.

Think of it this way: Google wants people to use its search engine as much as you want them to visit your website, so its goal is to return the most useful results for any given query. The more tactics bloggers come up with to fool Google into ranking their sites higher than they deserve to be, the more Google corrects its search algorithms to screen out such bad behavior.

Paying for backlinks is a case in point: in April 2012, Google introduced its controversial Penguin algorithm that improved screening for this bad practice, and many bloggers with excessive backlinks found that their SERP rank plummeted. The moral of this story is that while SEO fads might bump your site artificially for a bit, in the long run, they won’t work.

Myth: SEO requires a strategy and possibly an expert…

For more read original post:

For more information about social media networking, how to add podcast to your website, SEO tips, tricks, social media  good practice, online tools and how to market your site visit New York Web Designer Agency Website

Joint Ventures

joint venture (JV) is a business agreement

A joint venture (JV) is a business agreement in which parties agree to develop, for a finite time, a new entity and new assets by contributing equity.

By Alla Gul (MBA)Our Contributor

A joint venture (JV) is a legal organization that takes the form of a partnership in which individuals, groups of individuals, companies, or corporations jointly undertake a transaction for mutual profit (“Joint Venture”, n.d.).

The parties agree to create a new entity by contributing equity.

Then they share in the revenues, expenses, and control of the enterprise. This paper discusses why joint ventures may be formed and what benefits may be expected when domestic and foreign companies form a venture. Then resent joint venture example is briefly illustrated.

The partnership can happen between big companies in an industry to differentiate, for example. The joint venture can occur between two small businesses that partner in order to successfully fight their bigger competitors. In addition, companies with identical products and services can also join forces “to penetrate markets they wouldn’t or couldn’t consider without investing tremendous resources” (“Joint Venturing”, n.d., p. 2). Next, a large company can decide to form a joint venture with a smaller business “in order to quickly acquire critical intellectual property, technology, or resources otherwise hard to obtain, even with plenty of cash at their disposal” (“Joint Venturing”, n.d., p. 2). To add, “There are good business and accounting reasons to create a joint venture with a company that has complementary capabilities and resources, such as distribution channels, technology, or finance” (“Joint Ventures (VS)”,  n.d.). Below are some major reasons for forming a joint venture:

Internal reasons

1.         Build on company’s strengths

2.         Spreading costs and risks

3.         Improving access to financial resources

4.         Economies of scale and advantages of size

5.         Access to new technologies and customers

6.         Access to innovative managerial practices

Competitive goals

1.         Influencing structural evolution of the industry

2.         Pre-empting competition

3.         Defensive response to blurring industry boundaries

4.         Creation of stronger competitive units

5.         Speed to market

6.         Improved agility

Strategic goals

1.         Synergies

2.         Transfer of technology/skills

3.         Diversification

(“Joint Venture”, n.d.). 

Joint ventures between companies headquartered in different countries can be particularly beneficial. First, companies may use joint ventures to gain entrance into foreign markets. For example, foreign companies form joint ventures with domestic companies that already are present in markets the foreign companies would like to enter.  Moreover, due to local regulations, some markets can only be accessed via joint venturing with a local business (“Joint Venturing”, 101, n.d., p.2). For example, China and to some extent India, require foreign companies to form joint ventures with domestic firms in order to enter a market (“Joint Venture”, n.d). Next, the foreign companies “generally bring new technologies and business practices into the joint venture, while the domestic companies already have the relationships and requisite governmental documents within the country along with being entrenched in the domestic industry”( “Joint venture”, n.d.). For example, joint ventures are common in the oil and gas industry, and are often formed between a local and foreign company. “A joint venture is often seen as a very viable business alternative in this sector, as the companies can complement their skill sets while it offers the foreign company a geographic presence” (“Joint Venture”, n.d.).

Recently the Hindustan Aeronautics Limited (HAL) and CAE, Canada signed an agreement to establish a joint venture company that will open a helicopter simulator training center in Bangalore, India.

The company, Helicopter Academy To Train By Simulation Of Flying (HATSOFF), will be owned equally by HAL and CAE. The training center is expected to begin operations in late 2008 by providing both civil and military helicopter pilot and maintenance training services. (“HAL”, 2007)

Questions to Answer Before You Approach a New Joint Venture Partner

Questions to Answer Before You Approach a New Joint Venture Partner.
Click to read more…

CAE is a world leader in providing simulation and modeling technologies and integrated training solutions for the civil aviation industry and defense forces around the globe (“About CAE”, n.d.). The Hindustan Aeronautics Limited (HAL) is in the list of top 100 defense companies in the world (“HAL 34th”, n.d.). Among its products are helicopters, aircrafts, advances communication and navigation equipment, and aerospace equipment (“Our Products”, n.d.). By forming the joint venture, the CAE is trying to extend its business-jet training network, to expend its distribution channels, to increase sales of its stimulators, and to capture and extend into India’s growing market (“Remarks for”, 2007,  p.3).  For the Indian partner, this joint venture provides the opportunity to differentiate, to acquire new skills and technology and to extend its marketing reach. Finally, both companies are expected to benefit from a development of a new market and from growth in revenues and profits.

To conclude, a joint venture is a strategic alliance where two or more parties form a partnership to share markets, intellectual property, assets, knowledge, and,  profits. (“Joint Venturing”, n.d., p.1).  The partnership may be formed between domestic companies or between domestic and foreign partners. When carefully planned and successfully implemented, joint ventures bring multiple benefits to parties involved

 By Alla Gul (MBA)Our Contributor


About CAE. CAE Inc. Retrieved September 26, 2007 from

HAL, Canada’s CAE ink joint venture for helicopter simulator training center. (2007).

Yahoo Business News. Retrieved September 26, 2007 from

HAL 34th among top 100 defense firms. Hindustan Aeronautic Limited. Retrieved

 September 26, 2007 from

Joint ventures. Cornell University Law School.  Retrieved September 26, 2007 from

Joint venture. Wikipedia. Retrieved September 24, 2007 from

Joint ventures (JVs). E-coach: Sharing Capital, Technology, Human Resources, Risks

 and Rewards. Retrieved September 26, 2007 from

Our products. Hindustan Aeronautic Limited. Retrieved September 26, 2007 from

Remarks for first quarter fiscal year 2008 results. (2007). CAE. Retrieved September 26,

 2007 from

Scott Allen. Joint venturing 101. Entrepreneurs. Retrieved September 26,

 2007 from

Duplicate Content – SEO Best Practices for ecommerce

duplicate content on multiple online e-commerce sites?

How to fix duplicate content on multiple online e-commerce sites?

What is the duplicate content?

Content can be considered duplicate if it repeated in multiple TLD or in the same domain and subdomain.
Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. Mostly, this is not deceptive in origin. Examples of non-malicious duplicate content could include:
• Discussion forums that can generate both regular and stripped-down pages targeted at mobile devices
• Store items shown or linked via multiple distinct URLs
• Printer-only versions of web pages
Duplicate content on a site is not grounds for action on that site unless it appears that the intent of the duplicate content is to be deceptive and manipulate search engine results.

Many sites have a press release section, or a news section that re-posts relevant articles. Since it’s all duplicate content, they be better off removing these sections (even with plenty of other unique content)?

What content can be considering as duplicated?

• visible text on the page,
• images and its “alt” and “title” tags,
• link and its “title”,
• Meta “title” tag – most important (source: GoogleWebmaser tools);
• Meta “description” tag
• Meta “keyword” tag ( some search might ignore it)
• Same video and links to the video sources.
• Even Parameter driven URLs can be seen as a form of duplication by search engines (source:
• maybe more… and in comment
Again, if all above (mostly together) repeated exactly the same over multiple pages or/and over multiple TLDs then it might be a problem.
Hope I am correct or very close to be correct on duplicate content definitions. 😉
I looked at Google Webmaster (the best reference for online businesses) and find very nice post.

When we need to start worry about?

… Google tries to filter out duplicate documents so that users experience less redundancy. You can find details in this blog post, which states:
1. When we detect duplicate content, such as through variations caused by URL parameters, we group the duplicate URLs into one cluster.
2. We select what we think is the “best” URL to represent the cluster in search results.
3. We then consolidate properties of the URLs in the cluster, such as link popularity, to the representative URL.
Here’s how this could affect you as a webmaster:

It is clear that authentic online businesses that try to sell similar products on couple or several own websites should not be worry about much instead nee to concentrate and committed to make changes and try to make as unique content as possible.
Unless they are spamming and use “black hat SEO” techniques.
(In case iframe from yourtube does not work use this link:

How to fix duplicate content on multiple online e-commerce sites?

1) Some CMS like mambo, osComemrce, Zen Cart… are well know for being non-search friendly. But it depends on the context of the page and what you are trying to achieve.
How can it be fixed? Depending on the context of the page you may wish to try implementing the canonical tag – ex:
2) Should we add “noindex” “nofollow” meta tag?
No, you should not.
It might prevent Google and other search engines to index “couple of your online shopping carts”.
If your long term goal for online shopping cart is to hide it from search engines much faster and better way exist:
• Remove content from my own site from Google’s search results
• Remove content from another site from Google’s search results
But make sure you read this first: URL removal explained, Part I: URLs & directories
Using the tools for other purposes may cause problems for your site, so read this: When NOT to use the URL removal tool.

You can later send “resubmit” request but what is the logic if you would like to sell from all of your’s shopping carts.

Update your content on static pages like About, testimonials… and on dynamic categories and products page, make it more or less uniquely.

Of course it is hard to make Policies, terms and conditions, or help unique
Yes, it is possible to have some unique content even if you and your competitors sell same products from same suppliers on hundreds of sites.
• Be creative, it is not easy way!
• Look at Google or other keyword tools and try to see how people search. What Web search query they type in search box.
Search for same “products names” as your competitors. I guarantee that you will be very surprise to see huge or non ;-() amount of variations on “Local”, “Global” and “Competition” results.
• I will look at “Local” and “Global” results depend on your Geo and Demographic.
• “Competition” is if you use pay per click but also important.
• So, compare the results and try to see the pattern that make your title or product name uniquely but popular in search result:

manufactory name;
type of product;
SIZE (very often users know what size they are looking for);

Try to “Geo and Demographic” your content if possible. Find something unique to highlight in your product that people might looking for.

Compare results for (case lower or upper dose not matter in this example):
• Plywood,
• 2 inch Plywood,
• Waterproof 2 inch Plywood,
• Waterproof 2 inch plywood in New York or as close as possible. All depend where you can ship and how much it will coast to ship. Or if you “local pick up store only”
• Stainless steel gutter
• Made in USA
• Locally Made
• Factory direct
• Free Shipping
• Cheap “something” – nothing to be shame of. Your competitor might sell more because of this term

Choose correct linking structure and navigations.

Is there such thing as building to many links, if you’re following Google’s webmaster guidelines exactly? Too many where you would get banned, even if you’re following the rules?

Look closely how you link to your products and use “unique”, “descriptive” and short (2-5 words) title tag where possible in HTML for links and images.
Test it with mouseover links in Firefox or Chrome to see your title tags got links and images.
Use clean URL if possible with clear name of the category and products names.
Try to use name of the category in short searchable way in your URL.

Is there such a thing as building too many links?

It all depends on what you do and how you do it.

If you are spammer good luck with that.
If you are business owner them proper use of social media sites help to have good (read Google webmaster guideline) backlink
People tend to blame someone who makes advice instead of use imaginations during implementations process.
Ex. Using twitter are helpful but if done incorrectly with no imaginations just posting 5 – 15 links to the same site per day or mentioning people who will never follow back or/and had account with “bad standing” will not work…
You need to talk to people make you tweets fun to read and in between link to something you want them to pay attention on your site.
or this from 2 years ago:

As you might see that “Rule” does not change.
Provide relevant content, try to be different while selling same content and properly use social media will help
Very good ideas, very good techniques or structure can be damages during implementations time.
If you find this post informative and useful I leave comment and I will continue. Some might find this post irrelevant or not useful if so please leave your suggestions in comment area too.
About Author of this post:
Personal page:
Twitter: @infotechusa – Web Design & SEO
LinkedIn: Nikolay Gul – Web Design, Web Development in Syracuse New York